Effective Ads & SEO
New Mobile App Promo Sells 200+ Meals in Just 3 Hours
Industry: Restaurant 🍽️
Project Overview
The Problem 🚩
- The Simple Greek was crushing lunch and dinner on weekends, but weekdays were a little quieter.
- They needed a way to turn slow days into steady traffic without giving away the whole menu.
- The mission was simple. Get more butts in seats using a promo college students couldn’t resist.
The Process 🔄
- We teamed up with Zupp, a popular local app known for feeding broke and hungry college students with daily deals.
- With 4,000+ active users and a direct line to every dorm room and frat house in town, Zupp was the perfect partner.
- We created “deal days” to give students a reason to swing by The Simple Greek between classes.
- To kick things off, we dropped a spicy one-time offer. 200 gyros for $3 each. No strings. No excuses. Just straight-up gyro glory.
- The deal landed on Zupp’s homepage and immediately blew up like free pizza on move-in day.
The Results 🎉
- All 200 gyros were gone in under three hours.
- Students showed up, showed out, and kept coming back for the weekday deals.
- The campaign gave The Simple Greek a midweek makeover, turning dead hours into a steady lunch rush.
- The best part? It created buzz, built loyalty, and turned one killer promo into repeat business.
What Our Client Said..
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